Their Voice. Their Goals. Their Future.

Every life has value, but for millions of young people around the world, society and daily life is proving otherwise. It doesn’t have to be this way. We partner with local communities to deliver sports & creative programs with young people. Our programs focus on supporting youth at-risk through their well-being, development, and equipping them with skills for life.

The outcome is a measurable curriculum contributing to multiple UN Sustainable Development Goals (SDG’s). In 2020 our programs will be available to over 3,000 young people every year in Brazil, Mexico, the Dominican Republic and the USA.

love.fútbol & The Pincus Family Foundation: Dominican Republic

In September 2019 The Sports Creative again partnered with love.fútbol and The Pincus Family Foundation to deliver a sports & arts for development program in Juan Pablo Duarte community in Villa Hermosa. The program which launched after inauguration of the field on 17 November offers basketball, volleyball, football, and the arts to children of the community. The Sports Creative trained two local coordinators who in turn oversee 6 local coaches. Available to the whole community, it is expected that up to 50 children will take part in each activity. Each session links to a particular key impact pillar as selected by the coaches with a focus to the development and inclusion of all children. The Sports Creative provide ongoing support on monitoring & evaluation.

love.fútbol & The Pincus Family Foundation: Mexico

In 2019 The Sports Creative partnered with love.fútbol and The Pincus Family Foundation to deliver a football for development program in Valle de Chalco, Mexico. The program was in addition to the community football field created by love.fútbol. The Sports Creative co-designed & delivered the program with local organization Natlik who make it available to up to 800 youth per year. The Sports Creative provide ongoing support on monitoring & evaluation.

Fundacion Casa Alianza Mexico (FCAM)

FCAM serve 500 children & adolescents aged 12 to 18 who have lived in situations of social neglect, where basic care was omitted or violated, and who have suffered abuse, violence, trafficking, sexual and labor exploitation, unaccompanied migrants or for any reason have had to survive on the streets.

We’ve agreed to co-deliver a football for development program for the organization to use in its shelters and through its street outreach team. The program will impact up to 800 socially abandoned girls & boys aged 12-17 in Mexico City. This is a key age group when safe play, positive development structures and opportunities are critical.


Street Child United Brazil is a registered Brazilian charity, founded to support the delivery of the 2014 Street Child World Cup in Rio de Janeiro. SCUB offer an all-weather football field away from the violence of the streets. Participation offers a positive community support structure which has been missing for many of the children, this is focused on engagement, healing, and development for each youth. SCUB employ two youth from the community to deliver their program to an average of 45 children every day.

SCUB has approached The Sports Creative to build on training given to the coaches so they can create, deliver, and sustain a sport for development program for girls & boys aged 8-18 in the community (favela) of Complexo da Penha, Rio de Janeiro, Brazil. Penha is classified as one of the most violent communities in Rio and has suffered from historic social exclusion. Children and adolescents are the most acutely impacted.

The methodology will be co-designed by The Sports Creative and SCUB leading to ownership and sustainability by SCUB. SCUB will receive a measurable curriculum, supporting them to achieve sustainability and contribute to the UN Sustainable Development Goals (SDG’S) in their local context.


More to follow